The floating market is a creative way of trading that has been originated by the people of the Mekong Delta to cope with the dense network of rivers in this region. For centuries, the main vehicle for transportation here was boat, and the floating market was born to serve the high demand for goods exchange. Gradually, it has become the signature image of the South West's people and landscape. Visiting Cai Rang market floating in its most beautiful and active hour is the best way to experience the culture of the Nine Dragon River Delta.